Me Today appoints Irish and Australian Partners

Auckland, New Zealand: Me Today Limited announces today that a distribution agreement has been signed for the Me Today brand in Ireland with Uniphar Wholesale Limited. Uniphar Wholesale Limited is part of publicly listed Uniphar Group, a trusted global partner to pharma and medtech manufacturers globally with over 2,000 employees and revenues of Euro1.8 billion. Uniphar operates a fully integrated model with 280 plus pharmacies trading under the Allcare, Life and Hickey's pharmacy banners. In addition, Uniphar has access to a network of 1,850 pharmacies across Ireland. Product will be shipped to market in August 2021 and the brand is expected to be on shelf, in selected stores throughout the Uniphar network, in September 2021. Uniphar consumer unit business manager, Louise Martin, says, "We couldn't be more excited to sign this distribution agreement with Me Today and bring this unique, New Zealand brand to Ireland. As a beautifully designed, cross-category pharmacy solution, Me Today stands out on shelf and we are confident that it will be well received by our customers." Me Today has also announced its first Australian retail partnership with Adore Beauty Group Limited. Me Today will launch a selected range of supplements and skincare products on both the Australian and New Zealand Adore Beauty sites in quarter four of 2021. Adore Beauty is Australia's number one pureplay online beauty retailer, with revenue of AUD $96.2 million for the half to 31 December 2020. Its vision is to help women feel more confident and fabulous every day by delivering an empowering and engaging beauty shopping experience personalised to their needs. Me Today CEO, Michael Kerr says, "We are excited about the opportunity that these partnerships provide the brand. In the last few months, we have had a large amount of interest in Me Today from retailers and distributors around the world with consistently positive feedback around the point of difference in our brand offering, the formulations, and appearance of the product in-store." Adore Beauty senior category manager, Danielle Chee says, "Adore Beauty is excited to partner with a brand such as Me Today which provides a point of difference through its multi-category approach and high quality products supporting and promoting wellness from the inside out." Me Today can also confirm that despite the COVID-19 challenges faced over the last year, the company has continued to grow in line with expectations with annual gross revenue for FY21 being at least $1.4m. As communicated at the Me Today Limited Annual Shareholders Meeting held 25 September 2020, the company will deliver gross run rate revenue of $2m in March 2021 with March revenue a minimum of $166k. With additional sales from these new partnerships and the expanded Green Cross Health agreement announced previously, Me Today expects annual gross revenue for the financial year ending 31 March 2022 to more than double to at least $3m. - ENDS - For further information, please contact: Michael Kerr Chief Executive Officer, Me Today Limited 021 836 451 michael@metoday.com End CA:00370050 For:MEE Type:MKTUPDTE Time:2021-03-31 13:12:33